You may have not used Tumblr before, but I bet you know that Yahoo bought it for over a billion dollars. Do you know why Yahoo valued Tumblr at such a high price point? It’s because Tumblr attracts tons of eyeballs.
With over 300 million unique visitors a month going to Tumblr, you have no choice but to leverage the platform. Not only is its traffic growing at a rate of 74% a year, but over 65% of its users have a college degree and have discretionary income.
So, how do you leverage Tumblr for your business? To help answer that, I’ve created an infographic that breaks down exactly what you need to do.
Click on the image below to see a larger view:
Conclusion
Whether you have any extra time in your schedule to take on another social platform or not, you have no choice but to be on Tumblr. As the 28th most popular site on the web, with revenue per visitor being just slightly behind Facebook’s, it is a channel worth leveraging.
As long as you follow the 10 best practices I’ve listed within the infographic, you’ll do well. Make sure you implement them all – it will create a much bigger impact than if you were to follow just a few of the best practices.
How else can you use Tumblr for marketing?
Image source – quicksprout.com
Leave a Comment
You must be logged in to post a comment.