SEO is one of the most affordable and effective ways to market your business. But what if you think SEO is too expensive? What if you want to hire an experienced SEO professional on a budget? The answer is simple: You don’t have to pay for quality. In fact, there are many ways to get top-notch SEO without breaking the bank!
What Does Cheap SEO Even Mean?
SEO is the process of improving your website’s visibility in search engines. If you make changes to your website to achieve this, then it’s SEO.
However, there are no set prices for SEO and no fixed prices for SEO. There is also no such thing as an hourly rate for SEO—which means that if you want to pay someone by the hour instead of project basis, you’re paying them based on what they think they can do with their time rather than what they actually did.
And finally, because everything about SEO depends on each individual situation (the size of the site/company; its objectives; etc.), being cheap doesn’t mean the size fits the solution.
Why is Cheap SEO Bad?
Cheap SEO is a waste of money
When you invest in cheap SEO, you’re not investing in anything that will help your site rank higher in search results. The only thing you’ll get out of it is a temporary boost in traffic that will eventually disappear.
And if the person selling the service isn’t willing to offer any guarantee or warranty on their work, they probably aren’t going to be around tomorrow either!
Cheap SEO can be dangerous
Some people might think they can save money by hiring someone who doesn’t have much experience with internet marketing or web development by doing things themselves—but this rarely works out well for anyone involved.
The person who’s trying to do everything themselves won’t know what questions to ask when something goes wrong (and something always goes wrong), so there’s no one else around who can help them solve the problem.
And the person hired to do the work will likely stop responding to questions and requests, leaving you with a website that doesn’t make any money—without anyone else asking for help! So if your SEO company offers cheap services or asks for small deposits before starting work, run away as fast as possible.
How Much Does SEO Cost?
The question of how much SEO costs is difficult to answer, as it involves so many different factors. For example, SEO costs depend largely on the type of company you hire and their experience level.
An experienced SEO professional can find ways to optimize your website that a newer or less qualified professional may not know about. However, if you have a large budget and want someone who can help grow traffic quickly, then it’s worth paying extra for their expertise.
So how much does it cost? The truth is that there isn’t an easy answer here because so many variables are involved in determining how much one should pay for this service (e.g., what kind of results do they expect from their investment?).
This section will attempt to provide some insight into these questions but keep in mind there are no guarantees when it comes down to estimating cost-per-action pricing models like PPC advertising campaigns or paid search advertising platforms like Google AdWords, which include keyword bids associated with targeted keywords used during online campaigns where those terms might differ depending on other factors like the geographical location within the region(s) across borders!
The Real Key to Affordable SEO
The key to affordable SEO is understanding what you’re paying for. It’s easy to get confused by the various options and prices of SEO, but it all comes down to this: if you want quality work, you have to pay for it. You wouldn’t try and build a house without hiring a builder; how much more should you spend on your website?
There are thousands of ways someone can cut corners or make money by over-promising results. However, when it comes down to it, these are just gimmicks that don’t give any real value in terms of results or long-term success.
If you want true results from your marketing efforts, invest in quality services from experts who know what they’re doing! They’ll be able to show off their previous work as proof that they’ll be able to help grow your business too!
Many Suffered from Penguin and Panda
First, let’s talk about the Panda update. This Google algorithm update removed thin, low-quality content from search results. It aimed to penalize sites with poor user experience and was rolled out in 2011.
The Penguin update was another major change to the search engine’s algorithms. It focused on spammy backlinks and penalized websites that were hiding links in order to manipulate rankings or PageRank scores, trying to get an unnatural boost in popularity from Google’s indexing systems.
The primary goal of this type of manipulation is usually getting higher visibility for particular keywords or phrases so that you can rank higher than your competitors for those terms—a practice known as black hat SEO.
How to Separate an SEO Professional from an SEO Faker
When you’re looking for the best SEO company, a few factors can help you separate the professionals from the fakers.
First, make sure they have a portfolio of past work. You want to see examples of their work and how they’ve ranked sites in your industry or niche. You’ll also want to examine some of their press releases and case studies. You don’t want them just to be blowing smoke up your ass!
Next up, check out their reviews on sites like Trustpilot and Yelp (if applicable). Most trustworthy companies will have several positive reviews from happy clients who are willing to share their experiences with others.
Of course, every once in a while, there will be an unhappy customer, but if this is the case, then don’t worry about it too much since we all know that no business can please everyone all the time—and besides, shouldn’t we be focusing on finding someone who gets good results rather than how many compliments they receive?”
Finally, it’s important that you ask for references. Ask them for a list of past clients who have been happy with their work, and then call up these people yourself to see if they’re saying the same things about the company as their website claims. If so, then all is well!
Cheap has no place in the world of SEO
It’s important to understand that cheap SEO is a myth. If you’re paying less than $1,000 per month, chances are that the company offering this service is not going to be able to provide you with high-quality results in the long term.
The truth is that there are no shortcuts when it comes to SEO; success comes from doing things right and building trust over time with your customers. A long-term relationship based on trust is worth much more than an inexperienced provider’s quick fix of low-quality work.
Cheap has no place in the world of search engine optimization — if someone tells you their service can guarantee top rankings for $200 per month or less, run away as fast as possible!
Conclusion
We hope this article has helped you understand the dangers of cheap SEO and given you some insight into what it means to hire an experienced professional. Do your research, and don’t let yourself be misguided by the tremendous and false promises.
Author bio:
Tomas is a digital marketing specialist and a freelance blogger. His work is focusing on new web tech trends and digital voice distribution across different channels.
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