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Marketing

Targeting HR Professionals Using Database Marketing

Are you a recruitment firm or human resources consultancy that supplies candidates to various companies across industries? Or are you a B2B or B2C business that wants to sell its products or services to HR professionals? In either case, you need an HR email database or HR executives list that enables your marketers in their digital […]

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Marketing

Problems with Lead Generation Tools

Like any other corporate, every firm is committed to a comprehensive of using lead generation platform for Business-to-business (B2B). Indeed, we think of the goals we want to accomplish over a certain amount of time. However, our efforts are all based on how to meet those goals, rather than on elusive dreams. This is primarily […]

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Marketing

How to Build an Email List

Email marketing is a part of digital marketing that plays an important role in strategizing a marketing campaign. You need email lists that are verified and updated for any successful email marketing campaign. An email list helps you to effectively connect with your customers and prospects. By inducing prospects to receive your emails through your […]

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Marketing

Top 25 B2B Websites in India

If you are running a business then it will be necessary for you to interact with other businesses to meet your trade requirement. As such, we will be sharing a list of the top 25 B2B websites that you can register at and interact with other producers, distributors, wholesalers, and retailers. List Of The Best B2B Websites […]

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Marketing

Collecting Feedback via Emails

Today we’ll explore the topic that is really essential for any business. The role of mutual dialogue between brands and clients cannot be overestimated. Just imagine the modern business without this component. Offering everything “as is” paying zero attention to audience needs? A very bad choice. It worked in the Soviet Union. And even then, […]

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Marketing

How to Generate Leads without Cold Calling

Cold calling is a part of any telemarketing campaign but, it is one of the most dreaded tasks for any telemarketer. Cold calling may often result in the prospect hanging up, ignoring, or even yelling at the call made by your telemarketer. There are chances that the inbound leads generated by your marketers would suffice […]

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Marketing

Advertising Digital Products With Resell Civil Liberties– How Do You Do This?

There is all type of digital products with resell civil liberties that you can reach sell. However, advertising and marketing digital items with resell rights can be difficult to do when you do not know how to do it. One of the most crucial things that you can do is to enlighten yourself on just […]

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Marketing

Business List For Marketing

Business mailing lists can help you grow your business and reach prospects who are actually interested in your products and services. Here, we will explore certain details such as how to select the right vendor to benefit from purchasing an email list, which will help you select and utilize such mailing lists in the right […]

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Marketing

How to Target B2B and B2C Prospects

The digital marketing world is familiar with the terms B2B and B2C but it is highly unlikely that they will know how to target B2B and B2C prospects, and what marketing strategies they need to adopt! While B2B (business-to-business) strategies are process-driven purchasing decisions, B2C (business-to-consumer) focuses on purchasing decisions that are based on emotions. […]

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Marketing

what are the methods of sales forecasting?

Sales forecasting, as the name suggests is a process of estimating sales an organization will be able to achieve in a given time period. A proper sales forecast helps an organization make the right investment decisions, reduce spending, and remain agile in changing market situations. In addition, such forecasts allow the business leaders to identify […]

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Marketing

10 latest B2B sales promotion ideas to boost business

Looking for B2B promotion ideas that help in improving your business? Want to utilize strategies that enhance your sales and build brand credibility? These are some of the questions we will try to find answers for in the following sections and explore ideas that you can use for sales promotions. Top 10 Sales Promotion and B2B Marketing […]

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Marketing

Finding Customers For Your Startup

For any start-up, the hardest thing about starting and growing their business is finding clients or obtaining prospects. And, this acquisition can get difficult if your marketing budget is limited. Just having a great product or service is not enough, it’s important for prospects to find you or your store. To find and attract potential […]

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Marketing

Traditional V/s Digital Marketing & Role of Database Marketing

Marketing in simple terms is the activity, or set of institutions and processes that communicate, deliver, and exchange offerings thereby creating value for customers, prospects, and society at large. Marketers use several marketing concepts that help them to earn customer confidence and create a profitable, long-term relationship with them. This article discusses the difference between […]

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Marketing

How Can Businesses Target Doctors?

Information is essential for every business. A business may not want to consult a doctor for health reasons but is likely to look out for medical professionals to promote their products or offer their services. In such a scenario, it becomes necessary for a business to have a doctors’ database or email addresses of doctors […]

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Marketing

Why Generating Results from Content Marketing Is a Marathon, Not a Sprint

Content marketing promises a variety of exciting benefits that we dream of achieving, but results can be aggravatingly slow at times as compared to other marketing channels. Between our needs for immediate results and measurable returns, the realization that content marketing is a long-term investment often gets lost in the shuffle. We have to start […]

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Marketing

How to Negotiate Online Ad Buys

There is one key to negotiating the best rates for online display advertising, and that is knowledge. Knowing what you want, where you can get it, and how much everyone is charging will ensure that you get the best rates possible on the best sites possible. In this post, we’re going to look at how […]

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Marketing

How to Achieve Big Content Marketing Wins as a Small Business

Content marketing is one of the most effective strategies in a marketer’s bag of tricks. We’ve all heard some of the success stories focused on how much content has been helping big businesses like Red Bull or American Express grow, but when we look a bit further, we notice that it can be a challenging […]

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Marketing

Follow these Unique Steps to Gain more TikTok Followers and become Successful

According to many researches, globally, TikTok users spend an average of 850 minutes a month using the app, which is more than any other app in the world. TikTok is used by 9 out of 10 people at least once a day. If you are just trying to start in this medium and wonder about […]

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Marketing

Best Online Courses For Learning Paid Ads In 2021

Businesses are confronted with tough competitors in the market nowadays Without effective strategies in place it would be harder to promote and showcase your products and services. Smaller businesses or start-ups, usually struggle at this point. Whether you’re a beginner or a long-time business owner, you constantly need to get your brand name known. Consistency […]

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Marketing

The Marketer’s Approach to Balancing a Paid, Owned, and Earned Social Media Strategy

Unless you’ve been living under a rock for the past decade or so, you know that social media is an incredibly important (if not fundamentally essential) tool in your marketing arsenal. However, the more you investigate, the more you begin to realize just how complicated social media marketing really is. How to Balance a Paid, […]

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